As you are no doubt aware, good executive jobs are fiercely competitive. If you want your applications to succeed then you need to stand out from the (strong) competition, and the best way to do this is with a standout, quality CV that is powerful, high impact and meticulously optimised to help you achieve your job goals.
Yes, there are still some candidates who apply for good executive jobs with basic or even decent DIY CVs, but these days most executives engage the help of professional executive CV specialists to improve their odds.
Significantly, the quality of professional CVs does vary from company to company, and some have far more success in the job market than others. A lot of this is down to the company’s writers, methods and experience (in particular specialist executive CV writing experience).
If you want your applications to succeed, you need to make your case as astutely and as forcibly as possible. This means applying with a standout CV that sells your skills to the optimum.